U.S. ETF Monthly Summary: August 2025 Results

U.S. ETF assets under management increased to $12.25 trillion in August from $11.88 trillion in July. August recorded inflows of $117.8 billion, up 1.5% from $116 billion in July, taking the year-to-date total to $786.3 billion. At this rate, it appears U.S. ETFs are on track to outpace the $1.1 trillion in new assets attracted last year. August saw 74 new ETFs launched.

Fund Flows by Asset Class

U.S. listed ETF flows (in millions) as of August 31, 2025

ETF inflows for August totaled $117.83 billion, a 1.5% increase from the prior month.

• Equity funds accounted for 49% of total flows, reaching $57.7 billion in August.

• Flows for fixed income rose 85.5% to $48.4 billion in August from $26 billion in July.

• After reaching flows of $11.8 billion in July, currency funds fell to $4.45 million.

• Flows to asset allocation funds jumped 157.8% to $1.4 billion over the past month from $549 million the previous month.

Fund Flows by Sector

Sector fund flows in August reflect mixed investor sentiment. Communication Services, Utilities, and Technology reported the most inflows, while Energy, Consumer Staples, and Health Care had outflows.

Monthly U.S. sector fund flows as of August 31, 2025

ETF Launches

August saw the introduction of 74 ETFs (a 33% decrease from 111 in July), bringing the year-to-date total to 666 new funds.

• Equity exposure again topped U.S. launches with 47 new funds (64%).

• Fixed income funds came next with 22 launches (29.7%), up from 12 in July.

• Actively managed ETFs continue to be the primary type of new funds entering the market, with 78% of last month’s ETF launches employing that approach.

Among the launch highlights:

• DGLO invests in companies expected to benefit from deglobalization.

• CPAG tracks an index aimed at tax-efficient and simplified bond returns through an ad-hoc reconstitution and rebalancing schedule.

• NEMD invests in debt securities and instruments with economic ties to emerging markets denominated in hard currencies.

• CEFZ pursues a flexible, tactical asset allocation strategy informed by its assessment of investment attractiveness.

• QALT offers hedge fund-like returns through a composite model consisting of multi-strategy and managed futures sleeves.

By the Way

ETFs are capitalizing on the popularity of technology companies, which are appealing because of their innovation and growth potential with artificial intelligence and generative AI. Although technology trends often fluctuate, this rapidly evolving technology seems to be in its early phase of attracting investment.

AI falls under FactSet’s Robotics & AI classification, a theme that identifies funds investing in companies involved in the development and utilization of robotics and/or AI. This includes augmented reality technology, 3D printing, and intelligent machines.

There are 37 ETFs classified under the Robotics & AI investment theme. This includes three August launches of funds that offer single-stock exposure to leading AI-driven companies:

• CRWG takes a bullish position on CoreWeave (CRWV)

• NVDO aims for twice the returns of NVIDIA (NVDA)

• PLT provides exposure to Palantir (PLTR), paired with an options overlay strategy

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